Jaime is an accomplished beauty professional who has passionately committed himself to a career in the salon industry for more than 30 years. He has continually sought to develop his skills and perfect his techniques in color, cutting, business management and training—by working with, and learning from, leaders in the field, such as Redken, L’Oreal, Wella, Goldwell, Davines, O&M and Schwartzkopf. Jaime’s broad scope of expertise also includes specialization in relaxers, Keratin treatments, and Marcel ironing. An important turning point for Jaime was completion of an intensive cutting course with Vidal Sassoon, and studying with mentors such as the legendary Carla Bergamaschi—an icon of Italian coiffure, whose international career in professional haircare includes leading the creative direction of the largest companies in the haircare sector and collaborations with some of the most celebrated names in fashion. Bergamaschi’s passion for her profession, tireless creative development, and desire to share her knowledge inspired Jaime to become an educator himself. Jaime is certified as a Master Colorist and Brand Educator for multiple premium color lines and continues his ongoing pursuit to explore, expand and advance creative excellence. In addition to sharing his knowledge with his professional colleagues, it is gratifying for Jaime to educate his clients—to empower them and ensure the best style for each person’s lifestyle.
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